Terms & Conditions — SMS Messaging Program
Last updated: June 29, 2026
1. Program Name
Market On Main Vendor SMS Program — operated by Market On Main (Alachua Farmers Market), hereafter referred to as "we," "us," or "our."
2. Program Description
The Market On Main Vendor SMS Program sends text message notifications to approved vendors of the Alachua Farmers Market. Messages are limited to operational communications directly related to a vendor's market participation, including:
- Booking confirmations for market stall reservations
- Reminders about upcoming market dates and load-in times
- Payment due, overdue, and confirmation reminders
- Important announcements about market operations (e.g., weather closures, schedule changes)
We do not send marketing, promotional, or advertising messages via SMS. All messages are transactional and informational, related solely to a vendor's existing relationship with Market On Main.
3. Message Frequency
The typical message frequency is approximately 1 to 4 messages per month, depending on the vendor's booking activity and market schedule. Vendors with recurring monthly bookings may receive more frequent reminders. You will not receive more than approximately 8 messages per month under normal operations.
4. Message & Data Rates
Standard message and data rates from your mobile carrier may apply to the text messages you receive from Market On Main. We do not charge vendors for SMS messages. Check with your mobile carrier if you have questions about your messaging plan and rates.
5. Opt-In & Consent
Vendors provide their mobile phone number and consent to receive SMS messages during the vendor registration process on the Market On Main platform. By entering your phone number and completing registration, you explicitly consent to receive recurring automated text messages from Market On Main regarding your bookings, payments, and market event updates.
We do not support opt-in via text keyword. Consent is provided through the online registration form only.
6. Opt-Out Instructions
You may opt out of receiving SMS messages from Market On Main at any time by replying STOP to any text message you receive from us. Upon opting out, you will receive a confirmation message and will no longer receive further SMS messages from this program.
To re-subscribe after opting out, reply START to the same number, or update your communication preferences in your Vendor Profile dashboard.
7. Help & Support
For help with your SMS subscription or if you have questions about the messages you are receiving, reply HELP to any text message from us, or contact our support team:
- Email: Support is available through the Market On Main platform
- Phone: Available upon request through the platform
8. Support Contact Information
Market On Main (Alachua Farmers Market) is the sender of all SMS messages in this program. For any questions, concerns, or support requests related to SMS messaging, vendors may:
- Reply HELP to any message received
- Log in to the Market On Main platform and use the Feedback feature
- Update communication preferences in the Vendor Profile dashboard
9. Privacy
Your phone number and personal information are handled in accordance with our Privacy Policy, available at /PrivacyPolicy. We do not sell, rent, or share your data with third parties for marketing purposes.
10. Liability
Market On Main is not liable for delayed or undelivered messages. Message delivery is subject to carrier network availability and your mobile plan. We are not responsible for any carrier charges incurred from receiving SMS messages.
11. Changes to These Terms
We may update these Terms & Conditions from time to time. Any changes will be posted on this page with an updated revision date. Continued participation in the SMS program after changes are posted constitutes acceptance of the updated terms.
12. Contact Us
If you have questions about these Terms & Conditions or the Market On Main Vendor SMS Program, please contact us through the Market On Main platform.